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OUR STORY
Baby Products Wholesaler is a trading name and website from the multi award winning family of Baby Brands Direct - a long established distributor of major baby brands within the U.K.
This B2B website has been launched to better support the new era of independent retailers, particularly online retailers with software that is tailored to those specific needs including Shopify Collective.
Our Company has and remains dedicated to supporting retailers in providing a wide staple of trusted baby brands with U.K. compliant products to consumers. Our portfolio caters for numerous product categories within the baby and nursery sector at a range of retail price points.
We are honoured to be trusted and supported by strong relationships with leading industry manufacturers who are eager to support the independent sector through keen prices and exclusive products.
TRUSTED BY...
Our Timeline
Ancestors
U.K. Distribution
Online Wholesale
Record Achievement
Baby Products Wholesaler
DISCOVER...
The latest additions from our portfolio of leading baby brands. Our curated trade offers from seasonal discounts to manufacturer sponsored promotions. Don't miss best sellers trends at Baby Products Wholesaler for helpful insights.
Frequently asked questions
If you are trading via a physical retail shop or a specialist e-commerce website relevant to our business with supporting commercial storage and distribution premises, then please apply for a trade account via the 'register' tab. Please include as much information as possible about your business and upload a supplier invoice (purchase of stock holdings) that we will use to verify your business name, address, and that you are operating within this sector (feel free to block out prices).
If you have a physical shop please ensure you select ‘physical shop’ (under about your business) and upload a picture of your store to ensure top tier access to all the products available within your country of registration. If you are E-commerce only your website domain must be owned by you and you must upload a picture of the warehouse from where you operate.
Applications that meet our account opening threshold will be opened and an e-mail sent confirming the same. If not, you will be e-mailed either for further information on your trade or an explanation as to why your account application has been declined.
We do not supply start-ups, market traders, party planners, car boot sellers, discounters, personalisation specialists, drop-shippers, social media retailers, affiliates or third party vendors. This is not an exhaustive list.
There is no minimum order value once your account is opened, even on first orders. Most items are also available in single units and can be referenced from the 'pack size' mentioned in the price list. Where this is not 1, it indicates that the item comes in from the manufacturer in a mix assortment. Where possible the lowest dominator of the mix will be the pack size.
Once your account is approved, you will be able to log in and prices will be visible.
Prices shown include the trade price as well as volume tiers by quantity and price - these are exclusive of VAT. The pack size mentioned is the minimum multiple of units that need to be purchased for a given product (in most cases this is 1 unit). The carton size is the manufacturer’s original carton quantity, should customers which to purchase in such multiples to receive unopened outer boxes.
You can pay for your order securely at checkout by debit/credit card or paypal or opt to pay by bank transfer.
Products sold by our manufacturers under licensing agreements enable that manufacturer to use each respective property in respect of the licensed articles; such licensing agreements do not permit the adaptation or personalisation of licensed product.
Therefore before any such personalisation or adaptations you should seek your own permissions as necessary from the respective Licensor and ensure you have the appropriate product and public liability insurance and testing arrangements in place to cover your own activities.
Unfortunately, we are unable to offer direct credit terms to any of our accounts. However, we do partner with finance providers such as Klarna which you can select at checkout.
All products that we sell can be seen on our website without logging in.
Stock order delivery to England, Scotland and Wales excluding the Scottish Highlands and Scottish Islands is FREE on all orders above £350 excluding VAT.
For deliveries to the Scottish Highlands, Scottish Islands, Northern Ireland, Jersey, Guernsey, Isle of Man, Isle of Wight and Scilly Isles it is £12.95.
The following Scottish Highland and Scottish Island postcodes are exempt from Free UK carriage on orders above £350:
AB31-38, AB41-56, FK17-21, HS1-9, IV164, IV63, KW0-17, KA27-28, PA20-49, PA60-78, PH19-50, ZE1-3.
The largest standard boxes used are 77cm length by 47cm width by 47-57cm high.
Items like liquid are particularly heavy and will need to be packed into much smaller boxes.
Pallet bases are 100cm by 120cm and built to a maximum height of 150cm for air and 220 for road/sea transportation.
Thank-you for your interest in supplying us. You are welcome to e-mail us or contact us below.
Contact us
Still have a question or want to get in touch?